Online Dating as A Strategic Game: Why and How Men in Hong - download pdf or read online

Based on a research utilizing on-line ethnography because the significant examine procedure, this e-book explains why and the way males in Hong Kong use QQ—an on-line quick messenger—to “chase” ladies in mainland China, in particular within the neighboring urban of Shenzhen. Chasing ladies via QQ is a reciprocal alternate approach in which the assets to be exchanged within the interplay are usually not negotiated. really, the lads offer assets to the ladies, hoping for rewards in go back that aren't assured. This attribute of the alternate makes males who chase girls via QQ very strategic of their motion. they fight to maximise the rewards and reduce the prices through adopting myriad suggestions, equivalent to developing an enticing on-line identification by means of strategic self-presentation. The function of feelings within the alternate strategy can also be tested. males study the emotional norms in the course of the on-line discussion board, yet occasionally it really is tough for them to manage their feelings; a few males fall in love after they usually are not speculated to. because it occurs, they've got didn't calculate the prices and rewards rationally in that they could supply too many assets to the ladies with out getting adequate rewards in return.

This publication presents unique insights into the idea procedures, motivations, wishes, anxieties and hazards of Hong Kong males looking momentary sexual family with ladies at the mainland. those insights are hugely appropriate to our figuring out of the quick evolving use of social media, a phenomenon of globally value and deep implications.